We are Curt and Sara, we have been giving hair care tips online since 2017. We met in Dubai in 2014 and have been working together as a couple for nearly 10 years. During this time, we haven’t spent more than six days apart. Our love and work relationship is the core of our bond. Since we were 23 years old, we have always had an entrepreneurial mentality. We believe that creating our kingdom, our empire around hair care is the best thing that has happened in our lives.

Our journey began in August 2017 when Sara posted her first video about hair care. The positive response and many views showed us that this was what our audience wanted.


Since that first video, we have shared daily hair care tips. In three years, we built a community of over 270,000 women who want to take care of their hair. We offered free tips and educated them about hair care, helping many people improve their routines.

During COVID-19, with salons closed, our community asked for help. We created “Pelilargas,” an online course to teach people how to take care of their hair. The course includes information on shampoos, conditioners, tips, recipes, shopping lists, and everything needed to stop hair loss and promote hair growth.


Since that first video, we have shared daily hair care tips. In three years, we built a community of over 270,000 women who want to take care of their hair. We offered free tips and educated them about hair care, helping many people improve their routines.

With Sara’s knowledge, we created the best hair care program. We have helped over 70,000 students, making us the number one hair care community in Latin America and Spain.

We also have 700,000 followers on Sara’s Instagram and 145,000 subscribers on our YouTube channel, giving us a combined audience of 1.2 million people. Plus, we have an email list of 100,000 people seeking hair care advice. We aim to expand to the English-speaking community because hair problems are common everywhere. This market will always need our help.

With Sara’s knowledge, we created the best hair care program. We have helped over 70,000 students, making us the number one hair care community in Latin America and Spain.We noticed that most people don’t finish online courses. To fix this, we are creating a new app called Holistic Hair. This app will include all of Sara’s knowledge. Users can ask questions about their hair problems and get direct answers with programs, recipes, tips, advice, and reminders. The app will help keep users accountable and get results.

We noticed that most people don’t finish online courses. To fix this, we are creating a new app called Holistic Hair. This app will include all of Sara’s knowledge. Users can ask questions about their hair problems and get direct answers with programs, recipes, tips, advice, and reminders. The app will help keep users accountable and get results.

In September, I will present our project at an event in Greece to meet potential investors. We are very grateful for the opportunity that Julie has put in front of us. In our presentation, we want to speak about the power of creating a community, the power of digital organic marketing, personal branding and our journey in solving customer problems.